Kashiwa-no-ha Smart City has three central objectives. The first is to be ecologically friendly as an Environmental-Symbiotic City. The second is to tackle the challenges of an aging society as a City of Health and Longevity. The third is to foster economic growth and progress as a City of New Industry Creation. Various projects at Kashiwa-no-ha Smart City offer open platforms for solutions to everyone based on partnerships between the public, private and academic sectors.
A customer service using advanced ubiquitous technology was the fruit of joint development with the YRP Ubiquitous Networking Laboratory. Mitsui Fudosan deployed the following pilot service at Mitsui Shopping Park LaLaport KASHIWANOHA from September 4 to 20, 2010, with a view to commercializing the service at facilities that it owns.
A household navigation system was developed to display energy consumption and CO2 emissions from electricity and gas usage to encourage people to conserve resources. In keeping with emissions reductions, people received Eco-Action Points that they could use to purchase energy-saving appliances and other goods. The Ministry of the Environment chose this project as a model for its Eco-Action Points program.
Anyone residing or working in the city can join the Kashiwa Health Support Club. People can access the club through online ID and password authentication or through verification through pre-registered telephones. Pilot programs at the club include supplying health information and counseling, functioning as a venue for health promotion communities, and partnering in health product development.
This model initiative leverages information and communication technology to resolve local issues. The system is building a location information platform to deliver local event, mobile support, and emergency information to Japanese and foreign visitors. The platform makes it possible to efficiently provide low-carbon means of transportation to local residents, workers, and visitors.
Kashiwa was selected as a model city for experimenting on Intelligent Transport Systems (ITS) that are intended to provide citizens with an environment-friendly traffic society The city tested several such means, predominantly around Kashiwa-no-ha, till the end of 2012. These included a park and ride system, car park ITS, on-demand buses, velotaxis, and bicycle sharing. The experiment also encompassed such next-generation means of mobility as Eco-rides, light rail transit (LRT), and Segways and Winglets.
A model project characterized by taking continuous measures of autonomous adjustment emphasis system by the combination of the following efforts: practical use of CO2 reduction navigation, CO2 reduction promotion agent's installation, connecting efforts of individual and the area, visualization, energy saving and creating energy.
We contribute to women’s lifestyles and community involvement through a Web portal that provides them with support services for childbirth, child-raising, and work.